I am a PA Spyder Ryder. From April to October, we have rides scheduled almost every weekend – typically in Western PA, but we also go to MD, VA, WV, and OH – all states that have Sheetz convenience stores in them.
Our leadership team always schedules the meet-up points and stops at Sheetz – because we are guaranteed to get a clean bathroom, good fuel, great food and refreshments, and large enough parking lots to hold all the Can Am Spyders.
I know you have the “My Bigger Better Sheetzier card” – the new Sheetz Rewardz program.
But would you be willing to consider a loyalty program for groups such as ours? Not sure what that would look like, but we are brand loyalists and ambassadors.